Craig Ward is a British born designer and art director currently based in New York. Occasional artist, sometime author and contributor to several industry journals, he is known primarily for his pioneering typographic works. This website represents a selection of his output since his graduation in 2003.
His awards, amongst other agency credits, include ADC Young Gun (2008), recipient of the Type Directors Club Certificate of Typographic Excellence (2009, 2014) and the Communication Arts Award of Excellence (2014, 2015).
A regular public speaker (Adobe Creative Max, Los Angeles; TEDx, Philadelphia; OFFF Festival, Paris; AIGA, New York and many others), his work has also been shown, awarded and documented in countless books, magazines and exhibitions in cities such as London, Paris, New York, Los Angeles, Chicago and more.
Now in its second edition and published in January of 2012, his first book 'Popular Lies About Graphic Design' immediately became an Amazon best seller. It has since been translated into German, Spanish and Chinese.
The Words are Pictures Studio, Brooklyn
The studio itself is an open plan 1000sq/ft space in a converted rope factory on the North Brooklyn waterfront. With lofted ceilings reaching up to 20ft in height, the unique space offers myriad options for photo and video shoots, builds and installations.
Collaborators, assistants and co-conspirators are worked with on a project-by-project basis, drawing from an ever-expanding black book of photographers, animators, scientists, editors, musicians, producers and more.
Popular Lies About Graphic Design
Popular Lies... is my first self-authored and designed book, published by Actar in January of 2013. Now in its second edition the books has sold over 10,000 copies world wide and has been translated into Spanish and Chinese. On its release, the book became an immediate best-seller on Amazon.com and .co.uk and remained in the top 10 for several months.
The book is an attempt to debunk the various myths, mantras and misconceptions that permeate the industry of design. Tackling lighter subjects such as Helvetica's supposed neutrality and urgent briefs, it also talks about more worthy topics such as the validity of design education, the death of print and pitch planning. In addition, the book features contributions from a variety of design luminaries including Stefan Sagmeister, Milton Glaser, David Carson and Christoph Niemann making it - hopefully - a must for students, recent grads and more seasoned practitioners alike.
"Craig Ward is something of a genius. For many years now he's been pushing type in directions never seen before and his work has since spawned many imitations."
"Craig Ward has established himself as one of the most important typographers on the scene today."
Lost at E Minor
"Ward has a very special awareness of words. The question of just how he creates his works fills us with curiosity."
Nahoko Mori, +81 Magazine
"Ward has reached what we might deem the hating point - that point at which a designer or image maker reaches a certain stage of acclaim which then triggers the inevitable backlash from his or her peers."
Patrick Burgoyne, Creative Review
"Passionate about pushing type to its limits, Craig Ward straddles the boundaries between illustration and typography in his work, constantly exploring the notion of word as image."
Julia Sagar, Computer Arts Magazine